SALT LAKE CITY ? The Midwest and Great Lakes Divisions of Circle K convenience stores announced this week that they raised $937,213 for children?s hospitals during its fundraising campaign in its 988 stores across 12 states. The amount was nearly 25 percent more than Circle K?s 2009 total of $750,920.
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?Despite public sentiment and economic indicators that 2010 would be a difficult fundraising year, Circle K employees and customers rallied behind the children?s hospitals in their communities, raising close to $1 million for Children?s Miracle Network,? said Craig Sorensen, chief marketing officer of the Children?s Miracle Network.
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Circle K raised the funds by selling $1 and $5 Miracle Balloon icons to support Children?s Miracle Network, a children?s charity that raises funds for more than 170 pediatric hospitals.
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?The managers and their teams in the stores create a fun and energy filled three week campaign with our customers. This year we raised over $40,000 each day, more than $937,000 total, one dollar and one customer at a time,? said Mark Novak, director of human resources and training for the Circle K Midwest and Great Lakes Divisions. ?As we continue to grow, the strength in leveraging the passion, and energy so many of the Circle K associates put into the campaign yields better results that positively impact and improve the lives of children in our communities.?
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The funds raised will fund medical care, research and education that saves and improves the lives of 17 million children treated at Children?s Miracle Network hospitals each year. Circle K has partnered with Children?s Miracle Network since 2003.
понеделник, 18 април 2011 г.
ND0412114
Title: Circle K Raises $900,000+ for Children?s Miracle Network
Description: The funds will benefit 32 children?s hospitals in 12 states.
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Content Subject: Corporate
Formatted Article Date: April 12, 2011
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