неделя, 27 ноември 2011 г.

ND1117117

Title: Discretionary Gifts, Spending on the Rise
Description: Most Americans intend to use debit cards to pay for gifts this holiday season, with 57.3% of consumers purchasing gift cards and 30.1% buying food and/or candy.
Page Content:
WASHINGTON ? The 2011 holiday season is begin favorably for retailers, as shoppers have already begun buying electronics, apparel and jewelry, the National Retail Federation reports.
According to the NRF?s 2011 Holiday Consumer Intentions and Actions survey, early Black Friday sales have prompted more than half ? 51.4% ? of Americans to begin their holiday shopping, up from 48.9 percent at the same point last year.
?Hoping to spread some holiday cheer, retailers are already offering promotions on everyday items that budget-conscious shoppers know their friends and family members can wear or use on a daily basis,? said NRF President and CEO Matthew Shay. ?Whether it?s free shipping on select online orders or discounts across the board, those looking for great deals on items ? either as a gift or for themselves ? won?t have to look far.?�

Convenience store operators will not be left out of the spending spree: 30.1% of consumers intend on giving food and/or candy, while 57.3% will buy gift cards, the highest percent in the survey?s 10-year history.

Finally, interchange fees will be front and center this shopping season, as 44% of consumers will use debit cards as their primary form of payment, another high in the survey?s 10-year history.
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Content Subject: Research
Formatted Article Date: November 17, 2011

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