DALLAS ? Marathon Petroleum Corporation (MPC) has teamed up with Alliance Data Systems Corporation to provide private label and co-branded credit card services for its network of 5,100 independently owned Marathon branded sites in 18 states.
Alliance Data will provide Marathon Petroleum with private label and co-branded credit card services, including account acquisition and activation, receivables funding, card authorization, credit card issuance, statement generation, remittance processing, customer service functions and marketing services.
To help boost and retain customer loyalty, Marathon Petroleum?s private label and co-brand account-holders will receive benefits for repeat purchases, such as discounts on fuel at Marathon-branded stations. Co-brand cardholders may earn additional rewards based on purchases made on the card outside Marathon brand locations.
?Through our robust network of independently owned brand retail locations, MPC has placed a strong emphasis on growing our presence throughout the regions in which we operate. We?re proud to build on our long-standing tradition of providing the highest quality products and services available,? said Tom Kelley, senior vice president of marketing at Marathon Petroleum.
?Marathon Petroleum is a company rich in history, and we are excited to help build its business by delivering card programs that will help the company achieve its near- and long-term sales and growth goals,? said Melisa Miller, president of Alliance Data Retail Services. ?Our comprehensive solution fits well with Marathon Petroleum?s brand model by helping individual business owners and dealers increase sales and drive loyalty among their customers.?�
Marathon Petroleum is the nation's fifth-largest refiner with a crude capacity in excess of 1.1 million barrels per day in its six-refinery system. In addition, Speedway LLC, an MPC subsidiary, owns and operates the nation's fourth largest convenience store chain, with approximately 1,375 locations in seven states. MPC also owns, operates, leases or has ownership interest in approximately 9,600 miles of pipeline.
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