ND0930113

Title: Lucky Irving Oil Customer Wins Free Gas for a Year

Description: The Irving Rewards program offered customers gas savings and chance to win free gas for a year.

Page Content:

PORTSMOUTH, NH ? Walter Kalil of Newburyport has won free gas for a year thanks to Irving Oil. Kalil is one of six New England residents who will receive $2,100 worth of Irving gas cards for participating in the Irving Rewards gas savings program.

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More than 80,000 customers registered their Irving Rewards cards online since the program began June 1. Kalil, who owns Kalil Lobsters, a Newburyport wholesale lobster business, was one of nearly 61,000 who entered to win free gas for a year or one of 100 Irving gift cards for $100.

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?I shop at Irving quite often and the Rewards program has been extremely helpful,? said Walter Kalil. I?ve never won anything in my life and had no idea that I would win free gas for a year. I?ll certainly put this award to good use!?

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?We are so pleased that Walter has saved on gas through Irving Rewards and will save even more for an entire year,? said Harry Hadiaris, general manager of Irving Oil. ?Now that the program has been extended through December, we encourage families to continue to fuel up and save.?

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Irving also deployed ?Rewards Street Teams? throughout New England this summer, rewarding lucky customers at select locations with Irving tote bags that were randomly filled with gift cards ranging from $20 to $100. In total Irving distributed $6,000 in gift cards.

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Due to the success of Irving Rewards, the program was extended until December 31, 2011. Customers can keep swiping their cards and saving on gas through the month of December. All rewards are redeemable by January 31, 2012.

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Irving Rewards allows consumers to save on gas at more than 300 participating Irving locations in Maine, New Hampshire, Vermont, Massachusetts, Connecticut and Rhode Island. Every $200 in fuel purchases earns 10 cents off per gallon at the next fill-up. In Massachusetts, customers can save at 34 participating Irving locations.

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Content Subject: Operations

Formatted Article Date: September 30, 2011

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